Distribution Network

Building Your Bridge to Market Shelves

A superior product requires an equally superior route to market. Bangkok Horizon Exports specializes in building robust and efficient distribution networks for Thai food products across the Russian Federation and CIS. We don’t just help you sell; we connect you with the right partners to ensure your products are available, visible, and successful in the long term.

Our Partner Search & Network Development Services:

We act as your strategic matchmaker, identifying and securing partnerships that align with your brand’s goals and target audience.

Targeted Partner Identification: We don’t just provide lists; we conduct in-depth research to identify distributors, wholesalers, and retail chains whose business model, geographic coverage, and product portfolio are the perfect fit for your brand.
Comprehensive Partner Vetting: We perform due diligence on potential partners, assessing their financial stability, market reputation, logistics capabilities, and sales force strength to ensure they are reliable and effective.
Introduction & Negotiation Support: We facilitate initial introductions and provide expert support during negotiations, helping you establish favorable contractual terms, including pricing, payment schedules, marketing support, and exclusivity agreements.
Channel Strategy Development: We advise on the optimal route-to-market strategy for your product, whether it’s through:
- National/Regional Distributors: For wide geographic coverage.
- Specialized Importers: For niche or premium product categories.
- Cash & Carry Wholesalers: For reaching smaller retailers and HoReCa (Hotel/Restaurant/Cafe).
- Major Retail Chains (MRCs): For direct placement in hypermarkets and supermarkets.

Types of Partners We Connect You With:

Importers & Distributors: Established companies with the infrastructure to manage customs clearance, warehousing, and distribution across multiple regions.
Retail Chains: We facilitate introductions to key decision-makers at national and regional supermarket and hypermarket chains.
Online Marketplaces: We connect you with leading e-commerce platforms (e.g., Ozon, Wildberries, Yandex.Market) and specialized online food retailers to capture the growing digital demand.
HoReCa Suppliers: For premium and specialty products, we build links with distributors that supply restaurants, hotels, and cafes.